Marketing and Sales – 100% Remote

4
ACAFOR
Actualizado el: June 16, 2023
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Acerca de este curso

In this program, we will provide you with the essential knowledge to excel in the commercial field and become a successful professional in the field of marketing and sales.

Throughout the course, you will learn about strategic planning, consumer analysis, product management, pricing strategies, promotion, distribution, digital marketing and more. You will also explore effective sales techniques, negotiation and customer service.

This course is designed for those who want to acquire skills in the commercial field, either to boost their professional career or start their own business. No matter what your previous experience is, our course will provide you with the necessary tools to face the challenges of today's market and achieve success in your sales and marketing objectives.

Objetivos de este curso

Be part of the Organization's commercial planning team.
Know consumer behaviors.
Control the sales processes and the relationship with customers, manage the promotion and sales of products.
Optimize customer service, applying the company's commercial policy, using essential tools in marketing management.

Incluye

  • Certificate of Completion upon completion of the course.
  • Official Certificate issued by the corresponding authorized entities. It will have an additional amount per issue and will require completing a final evaluation that validates the knowledge acquired.

Modalidades y requerimientos

  • Asynchronous mode, that is, totally flexible to your times. You will be able to study, train, inform yourself, add complementary details in the time you have and when you can.

¿A quién está dirigido?

  • Commercial departments of companies in general.
  • Customer service, promotion and distribution departments of products and services.
  • After-sales service areas.
  • Supervision and quality control services.

Plan de estudios

15 Lecciones72h

Introduction

Course presentationPreview

The Importance of Marketing

Basic fundamentals and key concepts of marketing and sales.

Planning and Marketing Strategies

How to create an effective marketing plan and develop successful strategies.

Consumer analysis

Thoroughly understand consumer behavior to adapt marketing strategies.

Product

Development, positioning and management of the life cycle of products.

Price

Price determination, pricing strategies and profitability analysis.

Promotion

Promotion, advertising, public relations and direct marketing tools.

Square

Management of distribution channels and distribution strategies.

Digital marketing

Introduction to digital marketing and how to take advantage of online opportunities.

Sales department

Functions and responsibilities of the sales department in an organization.

The Sale and the Seller

Effective sales skills and techniques.

Sales Process

Key stages of the sales process and how to manage it effectively.

Negotiation process

Techniques and strategies for successful negotiation.

Customer service

Importance of customer service and how to provide quality service.

Oratory

Importance of preparation and practice in developing effective speaking skills.

Profesores

ACAFOR

5.0/5
37 Courses
3 Reviews
14 Students
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$ 35.000

Nivel
Intermedio
Duración 72 horas
Lecciones
15 lecciones
Categoría
Idioma
Argentina

Incluye

  • Certificate of Completion upon completion of the course.
  • Official Certificate issued by the corresponding authorized entities. It will have an additional amount per issue and will require completing a final evaluation that validates the knowledge acquired.
Validez: Permanente
Course Information

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