About This Course
This online course provides theoretical and practical tools for the planning, management, and promotion of sustainable tourism within public administration.
The objective is to train professionals capable of developing tourism policies, programs, and projects that integrate environmental, social, and economic sustainability, promoting responsible and competitive destinations.
Learning Objectives
Target Audience
- This course is intended for:
- • Public officials and technical staff in tourism and local development areas.
- • Planners, consultants, and professionals in the public sector.
- • Students of tourism, public administration, environmental management, or territorial development.
- • Governmental and non-governmental organizations involved in sustainable tourism.
- • Individuals interested in implementing responsible policies and projects in tourist destinations.
Curriculum
Foundations of Sustainable Tourism
Introduction1:55
Policies and Public Management in Tourism
Development of Sustainable Tourist Destinations
Governance and Interinstitutional Coordination
Sustainable Marketing, Promotion, and Communication
Monitoring, Evaluation, and Indicators
Innovation and global trends
Final Project
Get your certificate!
Upon completion of this course, you will have access to an international certificate that will endorse your knowledge.
Your Instructors
María Celeste Bustos
Tourism Instructor
My name is María Celeste Bustos. I am a Tour Guide and Senior Tourism Technician. I am a Tourism Instructor. I hold a diploma in Religious Tourism and a diploma in Public Management of Tourism for Local Development. I have a Licentiate in Tourism and a Licentiate in Sustainable Tourism. I hold a Master's degree in Tourism Management and Consulting with a specialization in Sustainable Tourism, and a Master's degree in Tourism Heritage Management.
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